DeSmogBlog

NOVEMBER 22, 2023

The UK advertising watchdog has banned two adverts for Toyota SUVs, ruling that images of cars racing over plains and through rivers condoned a style of off-road driving that “disregarded” the impact on nature. An ad for Toyota SUVs banned by the UK’s Advertising Standards Authority. Credit: Adfree Cities.

Fossil fuels 99

Fossil fuels Pollution Carbon Transportation 99

DeSmogBlog

FEBRUARY 26, 2024

DeSmog is excited to welcome investigative reporter Ellen Ormesher and researcher Kathryn Clare to our team focused on climate accountability in the advertising and public relations industry. Ellen Ormesher Ellen joins us from The Drum, where she was a senior reporter covering sustainability in the advertising sector.

Fossil fuels 79

Fossil fuels Health Pollution Policy 79

Business Green

MAY 9, 2024

Ten leading advertising agencies have been handed 'F-List' awards for their work with fossil fuel companies - but will the naming-and-shaming exercise work?

Fossil fuels 53

Fossil fuels 53

DeSmogBlog

SEPTEMBER 19, 2023

Global advertising and public relations company WPP has more contracts with fossil fuel clients than any of its rivals, despite the group’s pledge to reach net zero emissions by 2030, according to a report by campaign group Clean Creatives. WPP, Omnicom, Interpublic Group and Publicis Groupe did not respond to a DeSmog request for comment.

Fossil fuels 106

Fossil fuels Pollution Natural gas Carbon 106

Green Business Bureau

FEBRUARY 6, 2023

Eliminating paper advertising and high-energy neon signs with a more sustainable marketing approach BarFly Media is disrupting traditional point-of-sale advertising with their AdTech marketing solution. That is, BarFly media are digitizing retail establishments using LED-based Digital Hologram units.

Sustainability 147

Sustainability Waste Waste Retail 147

Charged

SEPTEMBER 9, 2022

Digital video company Destination Media has teamed up with Ara Labs, a creator of digital advertising displays, to deploy digital advertising functionality at selected ChargePoint public charging locations in the US. Retailers now have increased opportunities to engage consumers while they fuel.

Retail 128

Retail Transportation 128

Business Green

FEBRUARY 23, 2024

To mitigate financial risk, investors should request advertising companies disclose the emissions impact of their work with polluting clients, think tank argues

Fossil fuels 82

Fossil fuels Investment Pollution 82

DeSmogBlog

SEPTEMBER 19, 2023

Global communications group Havas has won a bidding war for Shell’s media account, drawing criticism from campaigners who accuse advertising agencies of shielding oil majors from pressure to slash emissions. The post Havas Wins Shell Advertising Contract, Drawing Fire from Climate Campaigners appeared first on DeSmog.

Fossil fuels 89

Fossil fuels Carbon-neutral Pollution Investment 89

DeSmogBlog

MAY 20, 2020

Superior Court, claims the oil major is misleading consumers with “false and deceptive” advertising about its investments in “clean” fuels and technology. Tags: ExxonMobil Beyond Pesticides false advertising bp climate lawsuits naomi oreskes geoffrey supran The latest suit , filed May 15 in the D.C.

Climate change 143

Climate change Investment Technology 143

DeSmogBlog

NOVEMBER 16, 2023

Global advertising firm McCann is putting itself forward to continue working for the Saudi fossil fuel giant Aramco, DeSmog understands. And they’re being aided and abetted by advertisers and PR professionals. Oil giants are aggressively blocking progress on the urgent, sweeping reforms we need to keep our climate within safe limits.

Fossil fuels 78

Fossil fuels Policy Pollution Logging 78

Charged

MARCH 13, 2023

The integrated Samsung OH55A displays can be used for advertisements and promotions, creating new revenue streams for businesses. The new charging kiosk combines Samsung’s video displays, IoTecha’s EV charging technology and Palmer Digital’s integrated solutions. The Level 2 charger offers maximum power of 19.2

Energy Monitor 138

Energy Monitor Business Energy Monitoring Electric vehicle Electricity 138

DeSmogBlog

OCTOBER 1, 2022

Melissa Lem was shocked when she saw an advertisement from a major Canadian fossil fuel lobby group showing young parents and their two children happily cooking a meal over a brand new gas stove. There is plenty of scientific literature on the health risks of gas stoves in people’s homes, according to the false advertising complaint.

Health 85

Health Natural gas Fossil fuels Pollution 85

Terra Infirma

JUNE 7, 2023

The UK’s Advertising Standards Agency (ASA) is getting increasingly feisty when it comes to greenwash. The post What Shell’s advertising ban says to industry appeared first on Terra Infirma. Bravo, ASA! ” Brutal honesty and transparency drives internal action and builds external trust.

Climate change 59

Climate change Carbon Investment Sustainability 59

GreenBiz

NOVEMBER 9, 2023

How to use the power of advertising for the fight against climate change.

Climate change 417

Climate change Sustainability 417

Business Green

JULY 13, 2021

The issue of sports advertising is part of a broader debate raging around the social license of adverts for high carbon activities and services in light of the escalating climate emergency and the UK's legally binding climate goals. A line needs to be drawn," he says.

Energy Monitor 78

Energy Monitor Carbon Solar Energy Monitor Building Energy Monitoring 78

GreenBiz

JANUARY 4, 2023

Want to be true in advertising, earn trust and avoid lawsuits? Steer clear of this lingo (and use other terms with care).

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Business Green

AUGUST 23, 2022

Financial investments in fossil fuels and communication-related sponsorship are not covered by the ban, and advertising of decarbonised - or 'blue' hydrogen - and other fuels and fossil gas that include at least 50 per cent renewable energy or biogas content is still permitted.

Fossil fuels 101

Fossil fuels Law Hydrogen Europe 101

Business Green

AUGUST 8, 2023

Emissions footprinting exercise for digital advertising sector argues that industry has a chance to embrace low carbon development principles

Aviation 69

Aviation Carbon 69

DeSmogBlog

OCTOBER 25, 2022

The Oregon Public Utility Commission (OPUC) partially rejected attempts by NW Natural to pass on the costs of lobbying and promotional advertising to ratepayers in what climate advocates are calling a major victory against the gas utility. Late last year, NW Natural, a gas utility that serves roughly 2.5

Home Energy Monitoring 94

Home Energy Monitoring Building Energy Monitoring Energy Monitor Business Energy Monitoring 94

Business Green

SEPTEMBER 14, 2021

Ad Net Zero unveils new online training course for advertising professionals and announces plan to host a Global Summit to reassert advertising industry support for the transition to net zero emissions. The training will be available to advertising professionals around the world later in the year. "To

Climate change 75

Climate change Carbon Sustainability 75

The Guardian: Energy

NOVEMBER 22, 2023

The advertisement from the NSW Minerals Council, seen on streaming services including SBS, features four people wearing the logos of the majority Chinese-owned company Yancoal. For today and tomorrow,” comes the proud declaration at the end of an ad from the state’s mining lobby.

Education 61

Education Fossil fuels Energy Energy 61

Business Green

JANUARY 29, 2020

BREAKING: Media group will no longer accept advertising from oil and gas companies, despite acknowledging decision will have implications for its revenues. The newspaper said the block on advertising amounts to an "outright ban" on the media group taking money from companies that extract fossil fuels.

Fossil fuels 90

Fossil fuels Aviation Electric vehicle Climate change 90

DeSmogBlog

APRIL 18, 2023

However, according to Jennifer Jaquet, an NYU professor researching the advertising and lobbying activities of agribusiness, this low-seeming percentage is due to the United States’s relatively high overall emissions. For government speech, some of the Checkoff funded advertising also looks suspiciously anti-competitive.

Agriculture 95

Agriculture Fossil fuels Methane Sustainability 95

DeSmogBlog

MAY 9, 2022

NW Natural, a gas utility based in Oregon, is seeking to raise gas bills on its customers in order to pay for millions in executive bonuses, higher returns to shareholders, and a larger advertising budget. Corporate promotion through ‘misleading’ advertising. Credit: Screenshot from formal testimony to the PUC on April 22, 2022.

Natural gas 98

Natural gas Methane Education Health 98

Green Living Guy

OCTOBER 3, 2022

The post The Best Way To Advertise Eco-friendly Products appeared first on The Green Living Guy. The desire to improve the environment has never been more prominent. More than ever, it is clear that businesses are going green, and eco-friendly marketing is […].

Global warming 52

Global warming Sustainability 52

Business Green

SEPTEMBER 28, 2021

The Advertising Association's environmental initiative AdGreen has today launched a 'carbon calculator' designed to help advertising agencies and production companies measure the climate impact of their productions, in a bid to encourage companies in the sector to track and reduce their emissions.

Carbon 88

Carbon Technology Energy Energy 88

The 9 Billion

MAY 16, 2023

In a surprising turn of events, Elon Musk, CEO of Tesla and now owner of Twitter, has announced that Tesla might be venturing into the world of advertising.

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DeSmogBlog

JANUARY 21, 2022

On Wednesday, a group of more than 450 scientists called on advertising agencies to cut off their fossil fuel clients and to end their ties with an ongoing misinformation campaign that has time and again killed progress on addressing the climate crisis. To put it simply, advertising and public relations campaigns for fossil fuels must stop.”.

Fossil fuels 98

Fossil fuels Natural gas Climate change Organic 98

Business Green

APRIL 7, 2021

The UK's advertising industry has been accused of pushing "persuasive and dishonest messaging" that encourages city and town dwellers to buy large, carbon-intensive cars they do not need, following fresh analysis revealing the overwhelming majority of SUV purchases are registered to urban addresses.

Carbon 94

Carbon Building Energy Monitoring Energy Monitor Business Energy Monitoring 94

Business Green

AUGUST 3, 2020

New report recommends that outright ban on SUV advertising could help accelerate shift towards cleaner forms of transport. But whether advertising is helping to stimulate demand for SUVs or simply looking to build on a pre-existing consumer trend in favour of larger vehicles, there is no doubt sales of SUVs have surged over the past decade.

Energy Monitor 97

Energy Monitor Building Energy Monitoring Business Energy Monitoring Demand 97

Business Green

NOVEMBER 18, 2020

Cross-sector initiative includes five-point action plan to decarbonise companies and operations right across the advertising industry value chain. As a whole, the UK advertising industry could have a carbon footprint measuring up at close to one million tonnes, the report states. It really is a case of All For None.".

Carbon 90

Carbon Carbon-negative Fossil fuels Sustainability 90

DeSmogBlog

APRIL 18, 2021

Fossil fuel companies could face legal challenges over their misleading advertising, after a DeSmog investigation uncovered the extent of their “greenwashing” Environmental lawyers ClientEarth have put companies on notice with the publication of the Greenwashing Files.

Fossil fuels 98

Fossil fuels Carbon-neutral Carbon-negative Carbon 98

Business Green

JANUARY 6, 2023

Vox Media, the owner of New York Magazine and the influential Vox website, has become one the first media firms in the world to confirm it will no longer accept advertising revenue from companies in the fossil fuel industry. Until now, brands have faced a shortage of scalable and effective solutions.

Carbon-neutral 69

Carbon-neutral Fossil fuels Carbon Sustainability 69

DeSmogBlog

MAY 18, 2022

The analysis found that car companies – Peugeot, Renault, Citroën, Fiat and Jeep – are touting “green” products and initiatives in the majority of their advertising while simultaneously using ads to push highly polluting vehicles such as SUVs. Advertising campaigns will sell more vehicles of a certain type.

Aviation 98

Aviation Fossil fuels Electric vehicle Carbon-neutral 98

Business Green

JUNE 8, 2022

A series of adverts that claimed plastic grass is "eco-friendly" and can "purify" the air have today been branded as "misleading", "unsubstantiated", and guilty of making exaggerated environmental claims by the Advertising Standards Authority (ASA).

Plastics 97

Plastics Carbon-negative Recycling Recycling 97

Business Green

SEPTEMBER 19, 2023

The Advertising Standards Authority needs reform to effectively police misleading green claims, argues Badvertising's Emilie Tricarico

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Business Green

FEBRUARY 14, 2023

New guidelines from advertising watchdog advises firms to clarify what they mean by 'carbon neutral' and 'net zero' marketing claims The UK's advertising watchdog has published new guidance that aims to provide advertisers with more clarity on how to avoid misleading claims when promoting their 'carbon neutral' or 'net zero' status.

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Carbon-neutral Carbon Policy 41