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? Spinning CO2 into clothes

Climate Tech VC

Now the CEO of Rubi Laboratories , Mashouf wants to clean up the industrial sector and create processes that harness the powerful systems of the natural world to create a sustainable manufacturing ecosystem. fashion industry , which accounts for ~10% of global CO2 emissions —more than aviation and shipping combined.

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Greenwashing terms to avoid at any cost

Business Green

Oh, what a tangled web they weave when businesses set out either to deceive consumers or aspirationally advertise green credentials they haven't earned. Greenwashing not only backfires and turns off discriminating shoppers and shareholders, it can also subject a business to legal trouble and hefty fines. Degradable / Biodegradable.

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Is the end nigh for questionable climate claims in UK adverts?

Business Green

After many years of oil and gas companies coming under fire for targeting much of their marketing budget on touting clean energy investments that make up just a tiny fraction of their business activity, the acceptability of a firm promoting its green initiatives without provide a full picture of its environmental impact is fast receding.

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Guarding against 'greenwash': Inside the fight against misleading corporate green claims

Business Green

Businesses that advertise in the UK have had to comply with rules around environmental claims for decades, and it is now more than 13 years since the advertising watchdog ordered Shell to pull an ad that used flowers floating from refinery chimneys to promote a carbon capture and utilisation project.

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Retail Business Sustainability Guide: Retail Sustainability Initiatives and Trends

Green Business Bureau

Retail business sustainability. These 7 sustainable developments are business opportunities that arise from key market trends we’re witnessing today. For this article we’ve analyzed the business landscape to identify such trends. What is retail sustainability? ” – Target CEO Brian Cornell.

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Lessons from 3 emerging bio-based material technologies

GreenBiz

The company’s first technology, MycoComposite, precipitated the subsidiary Mushroom Packaging , which I discussed with Ecovative’s business development lead, Meghan Olson. After saving water and energy in its fiber processing, Ananas Anam uses excess biomass to create compost and add nutrients back to its farmers’ soil.

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Eco Friendly Retail Packaging Complete Guide (Sustainable Packaging Innovations)

Green Business Bureau

In this Green Business Bureau eco friendly retail packaging guide, we explore sustainable packaging solutions for 6 of the most common types of packaging materials used. We explain our current waste crisis in detail, before defining an effective business waste management strategy to reduce packaging waste.