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Sustainability Marketing: How To Reach Three Kinds of Customers Of Green Products and Services

Green Business Bureau

They ask “How will this lower my carbon footprint, energy consumption, waste, and resource use?”. Social/Racial/Gender Justice. explain how). Social Justice. Vote on how we distribute $100,000 to local charities.” . Some become Deep Green as they learn more—but far more move from Nongreen to Lazy Green.

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The Estée Lauder Companies' sustainability leader on racial justice, 'sector-agnostic' solutions

GreenBiz

The Estée Lauder Companies' sustainability leader on racial justice, 'sector-agnostic' solutions. The list includes the company's first virtual power purchase agreement for 22 megawatts, a move made in pursuit of its 2020 net-zero carbon emission goal. Heather Clancy. Mon, 07/27/2020 - 01:30.

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Estée Lauder's sustainability leader on racial justice, 'sector-agnostic' solutions

GreenBiz

Estée Lauder's sustainability leader on racial justice, 'sector-agnostic' solutions. The list includes the company's first virtual power purchase agreement for 22 megawatts, a move made in pursuit of its 2020 net-zero carbon emission goal. Heather Clancy. Mon, 07/27/2020 - 01:30.

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Behind Microsoft's bold plan to build social equity into clean energy buying

GreenBiz

There were plenty of juicy news tidbits in Microsoft’s recent progress report about its goal to become carbon negative over the next decade. But its new goal to link at least 500 megawatts of forthcoming solar energy contracts to environmental justice considerations is bold for many reasons. . Thu, 08/06/2020 - 00:45.

Energy 490
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How 12 Emerging Leaders are embarking on sustainability career journeys

GreenBiz

How 12 Emerging Leaders are embarking on sustainability career journeys. And each day after the mainstage talks and panels, a few of my GreenBiz Group colleagues and I hopped onto Zoom to convene with 12 students and young professionals poised to become sustainability leaders of the future. Senior Environmental Analyst, Gradient .

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Logging is destroying southern forests — and dividing US environmentalists

Grist

Weyerhaeuser, the world’s largest private owner of timber as well as its largest paper and pulp company, now markets how “wood products help remove and store CO2 and reduce the impacts of climate change.” A map touts the environmental benefits of Weyerhaeuser’s wood operations in the company’s headquarters in Seattle, Washington.

Logging 93
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Behind Microsoft's bold plan to build social equity into clean energy buying

Business Green

There were plenty of juicy news tidbits in Microsoft's recent progress report about its goal to become carbon negative over the next decade. But its new goal to link at least 500MW of forthcoming solar energy contracts to environmental justice considerations is bold for many reasons. What does that mean more specifically?

Energy 87