How Shell Used a ‘Granfluencer’ to Promote its Brand
DeSmogBlog
AUGUST 15, 2023
A “granfluencer” known as “our Filipino grandma” is among an army of US-based influencers being used by fossil fuel giants to promote major polluters to younger audiences, DeSmog can reveal. No energy transition can be successful if people are not aware of the alternatives available to them. Juarez and Sangaland declined to comment.
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