Remove Carbon-negative Remove Carbon-neutral Remove Document Remove Pollution
article thumbnail

How Shell Used a ‘Granfluencer’ to Promote its Brand

DeSmogBlog

A “granfluencer” known as “our Filipino grandma” is among an army of US-based influencers being used by fossil fuel giants to promote major polluters to younger audiences, DeSmog can reveal. No energy transition can be successful if people are not aware of the alternatives available to them. Juarez and Sangaland declined to comment.

article thumbnail

Big Meat Unveils Battle Plans for COP28

DeSmogBlog

Documents seen by DeSmog and the Guardian show that the meat industry is poised to “tell its story and tell it well” in the lead up and during the Dubai conference, which comes on the heels of the world’s hottest ever year. percent contribution to global human-induced emissions is a higher share than aviation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Horizon Europe’s future energy R&I to focus on European Green Deal

Smart Energy International

The strategic plan for Horizon Europe for 2025-2027 sets out the overarching driver for the climate, energy and mobility ‘cluster’ to achieve a fair transition to climate neutrality and build resilience in the EU by 2050.

Energy 52
article thumbnail

Revealed: Fossil Fuel Giants Are Using British Influencers to go Viral

DeSmogBlog

This comes as major polluters are increasingly deploying digital tactics to detract from negative headlines about their record profits and decades-long contribution to climate change. percent of their annual capital expenditures in low carbon technologies between 2010 and 2018.

article thumbnail

'This is putting companies on the hook': Can Mark Carney help build a credible carbon offset market?

Business Green

Taskforce on Scaling Voluntary Carbon Markets unveils recommendations on how to scale up investment in emission reduction programmes, but environmental campaigners remain unimpressed. And it stresses that global emissions targets are likely to be missed without a fresh approach for driving investment in negative emissions projects.

Carbon 72
article thumbnail

The Greenwashing Files: Fossil Fuel Giants Accused of ‘Deceptive’ Advertising

DeSmogBlog

The adverts regularly highlight the companies’ preferred solutions to climate change — from carbon capture and storage, to experimental algae biofuels, and investment in renewable energy sources — without being open about the small percentage of overall investment allocated to these technologies, nor their various limitations.

article thumbnail

Race to Zero strengthens and clarifies minimum net zero criteria for members

Business Green

The campaign has also tightened the language it uses when defining residual emissions, sources, and credits in its criteria document in an attempt to provide more specificity about what types of carbon sink projects can legitimately be included in net zero strategies. because they were never intended to".