article thumbnail

'Farming is going to have to change': NFU President Minette Batters on net zero, changing diets, and Brexit

Business Green

It is a characteristically bullish statement from Batters, who has overseen a major gear shift in climate ambition since she was elected the NFU's first woman president in the trade body's 100-year-plus history in 2018. Meat alternatives and plant-based proteins. So I think it's about a balanced approach.".

Soil 101
article thumbnail

Investigation: How the Meat Industry is Climate-Washing its Polluting Business Model

DeSmogBlog

While the industry promotes meat as a solution to world hunger, it has simultaneously sought to undermine the concept that significantly reducing meat in diets, or replacing animal products with non-meat alternatives, is an effective emissions reduction strategy.

article thumbnail

Why technology could make animals obsolete

AFN Sustainable Protein

As a sanity check, Samsung spent $41 billion on CAPEX in 2017 and 2018 [2] so while CAPEX and scaleup challenges make it unlikely that any one company could corner the market, the sheer size of the opportunity suggests that there could be dozens of multi-billion dollar companies globally. AT Kearney ( URL ) . [2] 3] FAO ( URL ). [4]