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Investors are betting billions on carbontech. Will it pay off?

Grist

Organizers said the turnout was surprising; a few years ago, proponents were mostly talking among themselves. Analysts say the market for plant-based protein and meat alternatives could balloon to $85 billion by 2030. This means using metal catalysts and electricity to convert carbon dioxide into organic chemicals.

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Investigation: How the Meat Industry is Climate-Washing its Polluting Business Model

DeSmogBlog

Despite this tremendous growth, forecasts indicate that the world is still far from reaching “peak meat”. Since then, meat industry players have shifted from emphasising the supposed sustainability of organically-produced meat to painting meat as an answer to ecological challenges like climate change.