The Meat Industry Is Advertising Like Big Oil
DeSmogBlog
APRIL 18, 2023
On Earth Day and during the United Nations Climate Week, it published 85 letters to the editor in local newspapers on “behalf” of cattle farmers proclaiming that beef is sustainable. Beginning in 2006, the Pork Checkoff paid NPPC each year for the license to this slogan — even though the slogan was retired in 2011.
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