Revealed: Fossil Fuel Giants Are Using British Influencers to go Viral
DeSmogBlog
JULY 27, 2023
DeSmog analysed examples of more than 100 influencers being paid to promote fossil fuel firms worldwide since 2017, from the US to Malaysia, in campaigns that have reached billions of people. One of the few labelled campaigns was from Indian actress Radhika Apte, who posted a paid video partnership with Shell on Instagram that received 3.6
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