Greenwashing terms to avoid at any cost
Business Green
JANUARY 6, 2023
To use a green certification or seal of approval on marketing or packaging, make it clear if your company is materially connected with the group behind it, such as receiving funds from it. However, you can't call a product 'compostable' if someone can't compost it safely and in a 'timely' fashion at home. Recycled content.
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