Greenwashing terms to avoid at any cost
Business Green
JANUARY 6, 2023
Forty-five per cent of Americans want to be viewed as eco-friendly consumers, according to the results in September of an unpublished 2022 Eco Pulse study from Shelton Group. "In Degradable / Biodegradable. Made with renewable energy. If your factory runs on 40 per cent wind power, say so specifically, the agency advises.
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