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The story of McDonald’s 10-year quest for sustainable beef

GreenBiz

A decade ago, the hamburger giant announced it would transform how it procures its most vital ingredient. It’s made progress, although you still can’t buy “sustainable beef.”

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9/11: A sustainability story

GreenBiz

Everyone, it seems, has a 9/11 story. Here's mine.

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Get your ESG story straight: A sustainability communication starter kit

GreenBiz

Here’s where your story begins. COP27 is over, and now it’s time to turn corporate commitments into action.

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How to avoid backlash for telling your sustainability story

GreenBiz

Companies should clearly align their business strategy with their sustainability communications decisions.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

Can this new class of media technologies help tell powerful new climate change solutions stories and effect transformational change?

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8 positive environmental stories from 2021

Inhabitat - Innovation

All too often, headlines are built strictly from terrible and shocking stories. It’s easy to lose track of the kindness and generosity of humanity, as well as efforts to do good for the planet.

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Your Climate Tech Startup Needs A Sharper Story Now In The Wake Of SVB

Michael Grossman

The business model is the store-bought bread that serves as your base, but the story delights the senses and draws in demand. Instead, find your story, and answer why your customers need your solution so badly that your unique butter and jam could blossom into the next tulip. No one orders it that way.

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