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This volcanic microbe startup is taking on Beyond Meat and Impossible in plant-based race

AFN Sustainable Protein

For now, the products that the Chicago-based biotech startup plans to launch are a complete secret. The company is busy building out its product portfolio and figuring out the best route to market for its volcanic microbe-based technology. And there’s the fact that only 5% of the US population is vegetarian and only 3% is vegan.