An inspired vision of design, technology and bespoke craftsmanship previews flagship sedan
2022-07-22
Today, Cadillac unveiled the CELESTIQ show car. For it’s a vision of innovation and purpose that previews the brand’s future handcrafted and all-electric flagship sedan.
Conceived to lead Cadillac’s electric future and inspired by the brand’s 120-year heritage. For it serves as a touchstone for the Cadillac design and engineering teams, who continue to develop CELESTIQ as it moves closer to production.
“The CELESTIQ show car is the purest expression of Cadillac,” said Magalie Debellis, manager, Cadillac Advanced Design. “It brings to life the most integrated expressions of design and innovation in the brand’s history. Thereby coalescing in a defining statement of a true Cadillac flagship.”
“The CELESTIQ show car is a sedan. All because the configuration offers the very best luxury experience. For it builds on that pedigree and captures the spirt of arrival they expressed.”
Designers drew further inspiration from classic architecture such as the mid-century masterpieces of architect Eero Saarinen. That’s along with other iconic American designs, which made era-defining statements when introduced and endured with distinctive timelessness.
Realizing and infusing those influences within an Ultium-based EV architecture. For this resulted in a clean-sheet expression for the CELESTIQ show car. One that considers the entirety of travel as a curated experience. That’s one intended to evoke an emotional response. The result is a vehicle that makes a magnetic first impression. Also and cultivates a permanent personal connection.
“We’ve combined the beauty of function with the beauty of form,” said Laetitia Lopez, creative designer, Cadillac Color and Trim. “We had to reconsider all aspects to immerse the customer. I mean all of their senses. Also and create a connection with the vehicle. All through the finest genuine materials. Thereby exceptional detailing and advanced technology.”
Serious LED Displays
The show car previews some of the materials, innovative technologies and hand-crafted attention to detail harnessed to express Cadillac’s vision for the future. Highlights include five high-definition. Also advanced LED interactive displays. For that’s including a 55-inch-diagonal advanced LED display, along with expected industry firsts. I mean such as a variable-transmission Smart Glass Roof and Ultra Cruise1.
General Motors’ next evolution of available hands-free driver assistance technology. All which Cadillac plans to offer on CELESTIQ.
The Smart Glass Roof features Suspended Particle Device (SPD) technology that allows for four zones of variable lighting. Thereby enabling passengers to fine-tune their cabin experience for completely personalized comfort and visibility. Additionally, the 55-inch-diagonal advanced LED display introduces a passenger display with electronic digital blinds. In addition, an active privacy technology. All which is designed to allow passengers to enjoy video content while blocking it from the view of the driver.
CELESTIQ Technology History
While they are previewed on the show car, these technologies and more are coming. For they will make CELESTIQ the most advanced vehicle ever from Cadillac. Availability for the production version of CELESTIQ will be announced at a later date.
In addition, GM is investing $81 million to support its assembly at GM’s Global Technical Center. It’s the landmark campus. Meaning originally designed by Eero Saarinen and the heart of the company’s engineering. Also their design efforts. The CELESTIQ will be the first production vehicle built2 there in a while. I mean since the center’s inauguration in May 1956.
Additional details on the CELESTIQ production model will be announced later this year. Visit www.cadillac.comfor more information.
Source: Cadillac
