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Havas CEO Yannick Bolloré Staked His Brand on Caring About the Climate. So Why Is His Company Working for Shell?

DeSmogBlog

So it was a surprise to many PR sector observers when news broke in September that Shell, the world’s fifth largest oil company , had selected Havas — a global PR, media and communications conglomerate with 2022 revenues of 2.3 subsidiary headquartered in New York City. In a June 2023 video interview, Yannick Bolloré looks relaxed.

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Investors Challenge ‘Blind Spots’ in Climate-Friendly Ratings for Ad and PR Giants

DeSmogBlog

However, a DeSmog investigation has found that these scores take little or no account of multiple risks associated with the advertising and PR industry’s role in the climate crisis — from reputational damage caused by greenwashing fossil fuel clients, to threats to staff retention, and the danger of being sued for climate damages.

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Investors Challenge ‘Blind Spots’ in Climate-Friendly Ratings for Ad and PR Giants

DeSmogBlog

However, a DeSmog investigation has found that these scores take little or no account of multiple risks associated with the advertising and PR industry’s role in the climate crisis — from reputational damage caused by greenwashing fossil fuel clients, to threats to staff retention, and the danger of being sued for climate damages.