The 'last mile' of consumer sustainability behavior
GreenBiz
FEBRUARY 18, 2021
Doug Gatlin, CEO of Green Seal, said his company has worked to simplify the way it communicates its own sustainability certifications. "It They just want to know it’s not going to harm the planet. "At At the end of the day, if it's really quick and easy and enjoyable and pleasant, I’m going to do it," White said.
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