Tesla’s success is “a combination of thousands of heroic feats that no one knows about” (book excerpt)
Charged
NOVEMBER 9, 2020
A new excerpt from Tesla: How Elon Musk and Company Made Electric Cars Cool, and Remade the Automotive and Energy Industries , Edition 4.1. This was in October 2010, before the launch of Model S. They said, let’s keep in touch, because when we launch Model S, we’ll have to start [sales and delivery] programs from nothing.”
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