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Sustainability Marketing: How To Reach Three Kinds of Customers Of Green Products and Services

Green Business Bureau

50 percent of our profits go to creating alternatives to poverty.”. Reducing asthma in a polluted urban neighborhood through clean energy.”. For Lazy Greens, combine self-interest with planetary interest : doing right and getting great value. Stress how green features create benefits like: Easy. Inexpensive. Convenient.

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20 C-suite sustainability champions for 2021

GreenBiz

If a crisis is the ultimate test of leadership, last year provided ample narratives about leaders stepping up. Many celebrated with their CSOs on meeting ambitious corporate targets for 2020, while setting audacious new goals for 2025, 2030 and 2050. In 2014, the electrical engineer and MBA became the first woman to lead a U.S.

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20 C-suite sustainability champions for 2021

AGreenLiving

If a crisis is the ultimate test of leadership, last year provided ample narratives about leaders stepping up. Many celebrated with their CSOs on meeting ambitious corporate targets for 2020, while setting audacious new goals for 2025, 2030 and 2050. In 2014, the electrical engineer and MBA became the first woman to lead a U.S.