Plug-in Vehicles = 7% Auto Market Share in Austria (7.5% in April)
Austria is yet another European country to pass up 5% plug-in vehicle market share in 2020. The market is actually at nearly 7%, one of the highest plug-in vehicle market shares in the world, thanks to April showing 7.5% share, according to our friends at EV Volumes.
The top 10 plug-in vehicles have accounted for 59% of plug-in vehicle (PEV) sales this year, with the #1 Tesla Model 3 scoring 19% of those sales by itself. The Renault Zoe is solidly at #2 with 12% of PEV sales (meaning the top two PEVs account for nearly 1 out of every 3 PEV sales), while the BMW X5 eDrive (the top selling plug-in hybrid) barely closes out the podium with 5 sales more than its fully electric i3 sibling.
Perhaps the biggest surprise from Austria is that plug-in vehicle sales are actually up so far in 2020 — a rarity for any segment in the corona era. There’s some interesting nuance there, though. Plug-in hybrids (PHEVs) are up 119% while full electrics (BEVs) are down 4%.
The Tesla Model 3 is known to have a slow stream of deliveries in the first month of most quarters, and that was certainly expected after it was #1 in the overall auto market in March, an end-of-quarter peak month for the model. However, it ended up scoring 227 registrations, putting it at #7 in the overall auto market and setting a new high tide for the model in an off-peak month.
The Kia Niro EV isn’t yet in the top 10 for the year to date, but it was #5 in April thanks to 36 registrations, only trailing the Tesla Model 3 (227), BMW 530e (96), Renault Zoe (93), and BMW i3 (42).
The top brands when it comes to PEV sales so far this year in Austria are Tesla (20%), BMW (14%), and Renault (12%).
Thanks again to our friends at EV Volumes for sharing the PEV registration data and breakdowns with us.
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